The information contained in this paper is extracted from the Graduate Employment Survey of 1996 to answer the following questions about B.B.A. (Accounting & Finance) graduates : -
Of the 88 B.B.A. (Accounting & Finance) graduates, 77 responded to our survey, representing a response rate of 88%. Of these 99% were in full-time employment within six months of graduation. Only one graduate (1.3%) went on for further studies. No unemployment was reported. (Table 1)
| Accounting & Finance | HKU Overall ** | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total | Male | Female | ||||||||||||||
| '96 | '95* | '96 | '95 | '96 | '95 | '96 | '95 | |||||||||
| No. | % | No. | % | No. | % | No. | % | No. | % | No. | % | No. | % | No. | % | |
| No. of respondents | 77 | 100 | 70 | 100 | 23 | 100 | 28 | 100 | 54 | 100 | 42 | 100 | 2139 | 100 | 2068 | 100 |
| F/T employed | 76 | 98.7 | 68 | 97.1 | 23 | 100 | 27 | 96.4 | 53 | 98.1 | 41 | 97.6 | 1743 | 81.5 | 1726 | 83.5 |
| P/T employed seeking F/T job | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 34 | 1.6 | 18 | 0.9 |
| Unemployed seeking F/T job | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 34 | 1.6 | 36 | 1.7 |
| Further studies | 1 | 1.3 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1.9 | 0 | 0 | 314 | 14.7 | 281 | 13.6 |
| Emigration/home country | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 | 0.28 | 1 | 0.1 |
| Not seeking F/T job | 0 | 0 | 2 | 2.9 | 0 | 0 | 1 | 3.6 | 0 | 0 | 1 | 2.4 | 8 | 0.4 | 6 | 0.3 |
*The BBA graduates of 1995 include those who pursued modules other than Accounting & Finance.
** HKU overall refers to the figure for the total HKU population and includes M.B.,B.S. and B.D.S. graduates
The only graduate who pursued further studies was enrolled in a Ph.D. programme in Business Administration in the U.K.
| Field of Study | Academic programme |
|---|---|
| Ph.D. | |
| Business Administration | 1 |
Table 2. Academic programme
| Source of Finance | No. of Graduates |
|---|---|
| Own Fund | 1 |
Among those graduates who were in full-time employment, 71% secured their first job offer before the end of May 1996. The figure steadily increased to 100% by the end of December.
No Response = 1
Figure 1. Time taken to secure employmentThe majority (95%) of Accounting & Finance graduates were employed in the commerce and industry sector, followed by 2.6% in the civil service and 2.6% in community, social and personal services. (Figure 2). Separate figures for male and female graduates are shown in Figure 3.

Figure 2. Employment sectors
Figure 3. Employement sectors by sex
The average income of 1996 Accounting & Finance graduates is shown in Table 4.
| Basic Salary | Gross Income | |||||||
|---|---|---|---|---|---|---|---|---|
| BBA (Accounting & Finance) | HKU Average ** | BBA (Accounting & Finance) | HKU Average ** | |||||
| '96 | '95* | '96 | '95 | '96 | '95 | '96 | '95 | |
| Mean | $11,198 | $11,350 | $14,457 | $14,204 | $12,151 | $12,381 | $15,902 | $15,662 |
| Median | $11,000 | $10,800 | $12,000 | $12,000 | $11,917 | $11,700 | $13,542 | $13,230 |
| Minimum | $7,000 | $5,000 | $3,000 | $2,000 | $7,583 | $8,667 | $5,500 | $3,792 |
| Maximum | $19,535 | $29,005 | $55,000 | $60,000 | $19,535 | $29,005 | $60,000 | $60,000 |
** HKU average refers to the figure for the total HKU population and includes M.B.,B.S. and B.D.S. graduates
* The figures for 1995 are for BBA graduates as a whole, and include those who pursued modules other than Accounting & Finance.
76% of the graduates in full-time employment had more than one job offer. 51% reported having received three or more offers. On average, each BBA (Accounting & Finance) graduate received 3 offers. (Figure 4)
Figure 4. No. of full-time job offers
Of the 76 Accounting & Finance graduates in full-time employment, 80% were employed as accountants and auditors and 13% as business professionals*. The job titles and the names of their employers are listed below.
| Employers : | Job Titles : |
|---|---|
| CIVIL SERVICE - | |
| * Hospital Services Department | * Assistant Secretary (Administration) |
| * Organisation's name not reported | * Executive Officer II |
| COMMUNITY, SOCIAL & PERSONAL SERVICES- | |
| * Hong Kong Futures Exchange Ltd | * Compliance Assistant |
| * Securities & Futures Commission | * Executive Trainee |
| COMMERCE AND INDUSTRY- | |
| * Amercian International Assurance Co Ltd | * Assistant Accountant |
| * Anex Electrical Co Ltd | * Accounts Supervisor |
| * Arthur Andersen & Co | * Staff Accountant |
| * Arthur Andersen & Co | * Staff Accountant |
| * Arthur Andersen & Co | * Staff Accountant |
| * Arthur Andersen & Co | * Staff Accountant |
| * Bank of America NT & SA | * Management Trainee |
| * Carrier (HK) Co Ltd | * Management Trainee |
| * CCC & Co | * Audit |
| * Coopers & Lybrand | * Trainee |
| * Coopers & Lybrand | * Trainee |
| * Coopers & Lybrand | * Trainee |
| * Coopers & Lybrand | * Trainee |
| * Coopers & Lybrand | * Audit Trainee |
| * Coopers & Lybrand | * Audit Trainee |
| * Coopers & Lybrand | * Audit Trainee |
| * Coopers & Lybrand | * Audit Trainee |
| * Coopers & Lybrand | * Business Services Trainee |
| * Coopers & Lybrand | * Business Services Trainee |
| * Deloitte Touche Tohmatsu | * Staff Accountant I |
| * Deloitte Touche Tohmatsu | * Staff Accountant I |
| * Deloitte Touche Tohmatsu | * Staff Accountant I |
| * Deloitte Touche Tohmatsu | * Staff Accountant I |
| * Ernst & Young | * Staff Accountant I |
| * Ernst & Young | * Staff Accountant I |
| * Ernst & Young | * Auditor |
| * Fastman International Ltd | * Marketing Executive |
| * General Electric | * Financial Analyst |
| * General Electric | * Financial Analyst |
| * General Electric | * Financial Analyst |
| * Horwath & Co. | * Audit Assistant II |
| * Hutchison Whampoa Ltd | * Internal Auditor |
| * KPMG Peat Marwick | * Tax Assistant III |
| * KPMG Peat Marwick | * Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Accountant |
| * KPMG Peat Marwick | * Assistant Auditor |
| * Kwan Wong Tan & Fong BDO | * Junior Accountant |
| * Li, Ko & Yan (CPA) | * Audit Assistant |
| * Moores Rowland | * Audit Assistant |
| * Nan Luen Realty Co Ltd | * Financial Assistant Manager |
| * Pak Yuen Holdings Ltd | * Accounting Officer |
| * Price Waterhouse | * Accountant |
| * Price Waterhouse | * Accountant |
| * Price Waterhouse | * Accountant |
| * Price Waterhouse | * Accountant |
| * Price Waterhouse | * Accountant II |
| * Price Waterhouse | * Accountant II |
| * Price Waterhouse | * Accountant II |
| * Price Waterhouse | * Accountant II |
| * Price Waterhouse | * Accountant II |
| * Price Waterhouse | * Company Accounting Staff |
| * Price Waterhouse | * Tax Accountant |
| * Price Waterhouse | * Auditor |
| * Renford Ltd | * Administrative Assistant |
| * Soco Textiles (Hong Kong) Ltd | * Marketing Executive |
| * Sun Hung Kai Securities Co Ltd | * Credit Officer Trainee |
| * Sun Life Assurance Co of Canada | * Life Underwriter |
| * Upsilon International Ltd | * Financial Consulting Trainee |
| * W M Sum & Co | * Audit |
| * W M Sum & Co | * Audit Trainee |
| * W.Y. Lam & Co, CPA | * Audit Trainee |
| * Organization's name not reported | * Officer Trainee |
| * Organization's name not reported | * Accountant II |
| * Organization's name not reported | * Staff Accountant I |
| * Organization's name not reported | * Auditor II |
*Business professionals include the following occupations : marketing / sales executives, shipping / airline / transport executives, trading executives / merchandisers / buyers and purchasing agents, travel executives, personnel / administrative / management executives, management consultants, investment consultants, bank executives, finance executives, organization and method officers, estate development / management officers, etc.
Table 5. List of employers and job titles
Note : Some alumni have indicated willingness to talk to individual students about their work. Their contact telephone number can be obtained from counsellors at CEPC.
Telephone : 2859 2314
Fax : (852) 2559 5238
E-Mail : CEPC@HKUCC.HKU.HK
Opening Hours :
Monday - Friday (9:00 a.m. to 5:30 p.m.)
Saturday (9:00 a.m. to 12:00 p.m.)
Margaret Lee
Nelson Yip
August, 1997
The analysis is based on information provided by the respondents, and the Careers Education & Placement Centre should not be held responsible for any errors arising therefrom.
No part of this report may be reproduced in any form or by whatever means,
without written permission from the Director of the Careers Education and Placement Centre,
The University of Hong Kong